In the car rental world, Alpha Car Hire shines as a model of great quality. This Women’s Month, we feel honoured to celebrate the amazing women who push our company towards success. From busy offices to lively branches, these women at Alpha Car Hire do more than just add; they are essential builders that form the foundation of our successful enterprise.

Empowering Women: A Cornerstone of Alpha Car Hire’s Success

At Alpha Car Hire, empowerment is more than just a popular word; it’s how we live. We strongly believe in creating a space where women have the opportunity to succeed because it is not only ethically correct but also essential for our strategy. The variety of ideas, original thinking and commitment our women co-workers contribute is unmatched.

Driving the Wheels of Innovation

Alpha Car Hire’s success is because of a group of smart women who are changing the usual ways in the industry. They do things like make plans for the future and create new marketing strategies, which helps our company to keep moving ahead against other companies we compete with.

Trailblazing Women in Leadership

In a business area often led by men, Alpha Car Hire is at the forefront with many women in top management roles. Our dedication to equal opportunities for all genders goes beyond just our rules; it truly shows in the positive effects these women leaders have on our company.

Meet Our Visionaries:

1. Karen Radford

Karen-Radford-CEO

Chief Operating Officer: As the proud leader of Alpha Car Hire—one of Australia’s largest and most successful independent car rental companies—I find March to be a special time. It’s a month where we honour and celebrate the remarkable women who contribute to our society, our industry, and, most importantly, to Alpha Car Hire.

Standing on the Shoulders of Remarkable Women:
Alpha Car Hire stands tall, and its success is built upon the strong shoulders of extraordinary women. As women, we navigate the twists and turns of the working world, often balancing work, family, and personal aspirations. We carry the weight of societal expectations, yet we persevere.

Personal Experiences Working at Alpha Car Hire as a Woman:
My journey has been no different. I’ve had the privilege of being inspired by amazing mentors, learning valuable lessons, and remaining humble throughout. These experiences have shaped my leadership style and fueled my commitment to empowering others.

Piece of Advice for Younger Generations:

To the younger generation of women, I offer these valuable lessons:

  1. It’s Okay to Ask for Help: Lean on your support system—the pit crew is ready to tighten your bolts when you feel a bit loose.
  2. Compassion and Kindness: These are our secret weapons. They’re not weaknesses but strengths in their purest form.
  3. Lead with Empathy: Remember that everyone fights invisible battles. A kind word can transform someone’s entire day.
  4. You Belong: Show up, be authentic, and be the guiding star for others.
  5. Celebrate Your Achievements: No matter how small, each win adds horsepower to your journey.

To all of our incredible women out there, keep shining, keep leading, and keep inspiring!

2. Melanie Klyne

Melanie Klyne-alpha

Chief People Officer: I am Alpha’s Chief People Officer with the privilege of overseeing every aspect of Alpha’s human resources and talent functions including hiring, onboarding, managing, developing, and retaining people since July 2021.

Personal Experiences Working at Alpha Car Hire as a Woman:

“Working at Alpha as a woman has been free from prejudice and I am fortunate to be in a position that can influence this with strategic initiatives, diversity targets, policies, and practices. I am surrounded by many women as leaders and colleagues across all levels which is a testament to Alpha’s equitable ethos and diversity targets reached. Because of this, Alpha is a Great Place to Work, and I feel confident to be my authentic self and achieve my potential.”

Piece of Advice for Younger Generations:

“An open mind and positive attitude will enable varied experiences for enjoyment. It wasn’t until I embraced an opportunity in the automotive industry that I discovered a love for it, so I dare you to Try It and you just might Like It 😊”

3. Magdalena Kusyk

Magdalene-Kuysk

Chief Sales & Marketing Officer: As the Chief Sales & Marketing Officer, I spearhead the most thrilling and lively segment of our business, fueling revenue through the irresistible combo of people’s curiosity, problem-solving prowess, and a keen eye for market trends.

Personal Experiences Working at Alpha Car Hire as a Woman:

“Collaborating with Team Alpha feels like conducting a business orchestra, harmonizing sales, marketing, and customer success to compose a financial masterpiece and foster growth. It’s not just a role; it’s a symphony of success! 🎵💼 Additionally, I take immense joy in empowering young talent, coaching and mentoring them on strategies that are reshaping the future of businesses. It’s not just about hitting the right notes; it’s about creating a melody of empowerment and transformation. 🌟👩‍💼”

Piece of Advice for Younger Generations:

“For the younger and talented generation, I say surround yourself with a team that not only shares your goals but amplifies your strengths. In the words of Eleanor Roosevelt, “The future belongs to those who believe in the beauty of their dreams.” So dream big, embrace challenges, and be an integral part of a team that not only makes changes but leaves a lasting impact. The road ahead may have twists and turns, but with resilience, continuous learning, and a supportive team, you’ll navigate with confidence and leave your tyre tracks on the path to success.”

4. Jade Ruksenas

Tweed Heads Branch Supervisor (2 years). Been in the car rental industry for 12 years (airport and off-airport sites) 

Personal experiences working at Alpha Car Hire as a woman: 

“Working at Alpha Car Hire as a woman has had no challenges when it comes to biases to women, dealing alongside work colleges, retailers, dealerships, panel beaters and mechanics there is a common line of respect shown at Alpha Car Hire. The automotive industry is very male-dominated. From experience with other car hire companies, it is easy to get swallowed up or overlooked for promotions.” 

Piece of advice for younger generations: 

As a strong independent woman, I would advise the younger generation to believe in themselves and treat it like it was their own business. Absorb all the information from your work college and always ask questions. (There is no such thing as a stupid question)” 

5. Denise McGuire

Tweed Heads Business Manager: I currently reside in the beautiful Hinterland of the Gold Coast; I have 4 beautiful children who have very supportive of my career.

Personal experiences working at Alpha Car Hire as a woman: 

“For a period, I was a stay-at-home mum until I decided to head back into the workforce and try my hand at something new! A frightening thought at first however, I was grateful to secure a position at a large Car hire company and let’s just say the ‘something new’ has been very rewarding as I now enter my 16th year in the industry. At first, I found it to be mostly Men who were offered Management roles however, over the years I have witnessed more women like myself rejoining the workforce and taking up the challenge of being a Manager.

That all changed upon joining the Alpha group, As I enter my fourth year with Alpha Car Hire, I would have to say I still thoroughly enjoy the daily challenges of being a Manager in a very busy tourist area and together with my Team we enjoy welcoming new and repeat customers.”

Piece of advice for younger generations: 

“My advice or words of encouragement for women thinking about joining the industry is to know your strengths, embrace challenges, seek out mentors and be confident in what you do and the Team that you represent. I am a witness to Women who want to start in the industry or return and work their way to Manager.

Enjoy celebrating being a woman in today’s workforce.”

6. Jasmine Eyuboglu

Sydney Business Manager: I began my journey as a casual worker and have now ascended to the role of Business Branch Manager, despite lacking prior knowledge of the car industry.

Personal experiences working at Alpha Car Hire as a woman: 

“My journey has been fueled solely by my passion for cars. Challenging the stereotype that women lack understanding of cars has surprised a few individuals, including my former mentor, Bill, who recognized my potential and encouraged my growth within Alpha. After Bill’s departure, Ryan also recognized my abilities and offered me the position I currently hold. I am immensely grateful to both of them.”

Piece of advice for younger generations: 

“Let this serve as a reminder: never allow anyone to belittle your passion, and don’t let gender bias hold you back.”

7. Leanne Folomu

Leanne Folomu - Alpha

Tullamarine Business Manager: My name is Leanne. I am the Business Manager at Alpha’s Melbourne branch. I have been working at Alpha for just over a year and a half.

Personal experiences working at Alpha Car Hire as a woman: 

“I have worked in the rental car industry for 13 years. I began as a CXR and worked my way up to management. Being a female leader always comes with hurdles. People are often quick to doubt your ability as a leader or question if you are ‘up to the job’. Being a mum to a three-year-old often fuels this assumption, particularly in prior jobs. I had been met with pushback and told a mother couldn’t do a management job. Despite these hurdles, I feel proud of all I have achieved in my current role, with the support of Alpha and the Senior Leadership Team. Seeing other female leaders with Alpha promotes an environment where everyone regardless of gender, ethnicity, or age, can feel like a valuable member of the team.”

Piece of advice for younger generations: 

“My advice to younger women in the workforce would be to keep pushing! You will always be met with pushback but if you keep pushing you will find a place where you feel valued and can thrive in your career.”

Alpha Car Hire’s Commitment to Diversity and Inclusivity

Alpha Car Hire is a symbol of change in the car industry, working hard to remove obstacles that have traditionally blocked women from advancing. We mean it when we say that diversity and inclusivity are important to us – they’re a big part of what our company is about.

Inclusive Opportunities for All

At Alpha, we are dedicated to promoting an inclusive environment by welcoming employees from various backgrounds. This involves ensuring that every employee has the same chance for career growth. No matter, if they are male or female, all individuals at Alpha, can reach the highest level of success in their positions.

Gender Equality in Compensation

In our company, men and women get the same pay for their jobs. Alpha Car Hire understands that giving equal salaries is very important to support equality. We are dedicated to making sure that women at Alpha get paid the same as men for doing similar jobs.

Conclusion

Women’s influence at Alpha Car Hire is not just inside our company. It spreads into the car business, encouraging different ways of thinking and creating new benchmarks for being inclusive and diverse. The priceless input from our women workers has not just made our workplace better but also changed how people think about what roles women can have in areas usually run by men.

We are celebrating the success and hard work of women at Alpha Car Hire, understanding that there is still more to do to achieve full diversity and equality. We invite other companies in the car business to create spaces that welcome everyone’s abilities and possibilities, no matter their gender. We can work as one to make a future where being diverse is not only something we aim for, but it’s happening.

Want to Travel This Women’s Month?

Celebrate Women’s Month by choosing Alpha Car Hire for excellent service. Have a smooth journey with our dependable car rentals that guarantee comfortable and stylish exploration.

Use SMT Code & Get 5% Off Car Rentals:

Improve your travel experience with a special deal. When you book, enter the code SMT and get 5% off on renting cars. This special deal is available for when you collect on Sunday, Monday, or Tuesday; it gives additional discounts to your adventures during Women’s Month.

[/vc_column_text][/vc_column][/vc_row]