The inaugural Swap&Shop event was a great success, according to organisers at Brisbane’s Alpha Car Hire. Over 110 dedicated swappers filled Woolloongabba’s Princess Theatre on July 17th, eager to take advantage of the pre-loved favourites and fashion freebies.  Champagne, canapés and live music set the scene for the night while guests mingled amongst the hundreds of pre-loved clothes and accessories.  There were loads of pre-loved fashion gems to be discovered and heaps of new friends to be made.  Everything was sorted into categories and every participant took home five great new items to add to their wardrobe.

Many prizes were given away on the night, including a 7 night luxury holiday to northern NSW, a $100 hair styling package and a stylist makeover session with the head stylist from Image Boutique. Deakin Estate kept the refreshments flowing and each participant took home a fantastic goody bag jam packed with loads of giveaways and discount vouchers.

A big thank you must be given to all the wonderful event sponsors, whose generosity and support made the night one to remember. With the help of their donations and the generosity of participants, the Swap&Shop event successfully raised over $2,000 for Variety the Children’s Charity. Proceeds will now go towards the development of sick and disadvantaged kids across Queensland.

Alpha Car Hire was proud to support the children’s charity whose national not-for-profit organisation is committed to empowering Australian children who are sick, disadvantaged or have special needs.  By raising much needed funds, the Alpha Car Hire’s Swap&Shop charity event provides practical equipment, programs and experiences to help disadvantaged kids live their lives to the fullest.